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Pricerium - Ready-Made AI Pricing Agents Platform powered by a Generative Pricing Engine

Beyond “Forecast → Optimize”

AI Copilots guide you from business requests to ready-made scenarios and clear explanations—without any “black boxes” or endless settings.

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5-7%
Growth in gross profit
60%
Team time savings
3x
Faster decision-making
95%
Automation of routine tasks

Why classic pricing systems slow down business?

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Complex

The result depends on fine tuning and “knowledge of the system.” A separate team is required.

Slow

To answer the business question, you need to go through a long process of reports and recompiling.

Non-transparent

The recommendation looks like a “black box,” making it difficult to defend the decision to management.

Copilot, which brings the task to a solution

Pricerium combines data and models, adding an Agentic layer on top: Copilots prepare calculations, scenarios, and explanations themselves, leaving strategy and control to humans.

From request → to solution

You formulate the goal at the business level: what needs to be changed and within what framework. Copilot gathers context from data, rules, and decision history, selects relevant models, calculates scenarios, and evaluates the consequences. The output is a well-founded decision with calculations, assumptions, and an explanation of the logic.

From decision → to implementation

The decision is formalized as a ready-to-go action: parameters, restrictions, areas of application. Copilot prepares it for approval and automatically uploads it to the pricing circuit without manual operations or loss of context. A person controls the timing and conditions of launch.

From fact → to improvement

After implementation, the system measures the actual effect: changes in margin, revenue, demand, and deviations from the forecast. This data is returned to the agent layer, updating models and rules. Copilot takes the result into account in subsequent decisions, constantly improving the quality of recommendations.

AI Ready-made Pricing Agents

All agents operate through the platform's official APIs and strictly within the specified policies.

Daily assistant

Pricer copilot

Understands natural language queries, collects data, launches optimization, and prepares scenarios with explanations.
Automatic analyst

Price analyst agent

Answers questions about the reasons for KPI changes, analyzes influencing factors through causal models, and provides recommendations for adjustments.
Test director

Experiment agent

Designs and conducts A/B and geo-tests of pricing strategies, evaluates results, and recommends scaling successful approaches.
Positioning Strategist

Strategic Pricing Advisor

Forms price architecture, defines KVI and category roles, sets policies and guardrails for the entire system. Strategy becomes a working tool.
Purchasing Assistant

B2B Negotiation Agent

Prepares the negotiating position with suppliers: BATNA, evidence base on sales and elasticity, scenarios of conditions and P&L effect.
Execution Manager

Repricing Operations Agent

Manages the frequency and timing of price changes, takes into account store restrictions, prevents price noise, and plans revaluation waves.
Control and compliance

Guardrail agent

Checks all recommendations for compliance with laws, policies, and limits. Assesses risks and flags scenarios for mandatory approval.
Control and compliance

Competitor Agent

Monitors market signals and competitor price changes to provide real-time context for the system’s pricing decisions
Control and compliance

Optimization Agent

Executes the core mathematical optimization tasks to find the best price points based on the goals and constraints set by the user

Key features of the platform

A complete set of tools for pricing management

Pricing Copilots

Tasks in human language → scenarios and explanations without manual routine.

Explainability & Decision Rationale

We show the contribution of factors, limitations, and risks — decisions can be defended.

Guardrails & Market-aware Signals

KVI, limits, margin rules, and compliance + competitors, storefronts, supplier terms, market events.

Experimentation & Learning Loop

A/B and geo approaches, effect control, training — only what works is scaled.

We solve key business challenges in pricing

Pricerium helps achieve specific business goals with measurable results.

Increase Gross Profit & Margin

Uses elasticity analysis to identify products with low price sensitivity where prices can be adjusted upward without losing sales volume, often resulting in a 3-5% margin increase

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Drive Revenue Growth & Turnover

Employs dynamic pricing to respond rapidly to market shifts and competitor actions, which has shown to increase revenue by 2,8-7% for a category through better conversion

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Optimize Promotional ROI

Utilizes AI simulations and uplift forecasting to select the most effective items and discount depths,  increase in the profitability of promotional categories up to 20% 


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Protect Price Perception (KVI Index)

Managing Key Value Items to maintain a target price position relative to competitors and saving gross profits on competitive pricing up to 3%

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Inventory Liquidation (Markdown)

Calculates optimal discount paths for seasonal or slow-moving stock to reach stock targets while minimizing margin sacrifice

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Operational Excellence

Automates routine data collection and analysis to save up to 60% of the team's time, allowing managers to focus on high-level strategy rather than Excel sheets

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How it works

4 simple steps from business request to pricing solution implementation

01

Categorizer copilot

Price optimization taking into account elasticity, competitors, and costs. Forecast impact on revenue and volumes.

02

Gather context

Pulls in data, market signals, and policy rules.

03

Propose scenarios

Generates 2–3 scenarios + effect forecast + risks/constraints.

04

Explain and record

Explanation of “why,” decision log, approval, and submission for execution.

Who is Pricerium for?

Solutions for every role in the pricing team

Category managers

Spend less time collecting data and more time on strategy. AI Copilot takes care of the routine tasks.

Automatic category analysis
Scenarios with explanations
Natural language processing

Pricing managers

Complete transparency of decisions and control over policies. Scale without growing your team.

Centralized policies
Audit of all decisions
Forecast of strategy impact

C-level executives and owners

Pricing as a competitive advantage. Measurable growth in margins and revenue.

ROI 8-12% margin growth
Scaling to new channels
Reduced dependence on experts

Bring your toughest pricing questions?

Our experts will help you find the best solution for your needs.

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