This Privacy Policy describes the commitment of PRICERIUM (“PRICERIUM”, “we”, “our”, “us”) to protect the privacy of our customers and website visitors.

This Privacy Policy has been updated to reflect changes and ensure compliance with the European Union General Data Protection Regulation (GDPR), which entered into force on May 25, 2018.

1. Scope of This Privacy Policy

This Privacy Policy applies to personally identifiable information that may be transferred to PRICERIUM by website visitors and customers (“you”, “your”) for the purposes specified in the relevant consent forms.

It governs the collection, use, disclosure, and protection of personal data provided when:

• visiting the PRICERIUM website;
• registering for PRICERIUM services;
• using PRICERIUM products or services.

2. Information We Collect

While interacting with the PRICERIUM website (www.pricerium.ai) and other domains operated by PRICERIUM (collectively, the “Website”), as well as while using PRICERIUM services, software, or products (collectively, the “Services”), you may provide the following personal information:

• Name
• Job title
• Email address
• Phone number
• Interest in pricing-related topics
• Company name
• LinkedIn profile

(collectively referred to as “Personal Information”).

2.1 Information We Do Not Collect

• We do not collect sensitive personal data such as credit card details.
• We do not process special categories of personal data, including:
  • racial or ethnic origin;
  • political opinions;
  • religious or philosophical beliefs;
  • other sensitive data categories under GDPR.

2.2 Children’s Data

PRICERIUM does not knowingly collect personal information from individuals under the age of 18.
The Website and Services are not intended for use by individuals under 18 years of age.

3. Data Controller and Processors

• PRICERIUM LIMITED acts as the data controller for your personal information.
• Our CRM and marketing automation providers may act as data processors.

All personal data is collected only after explicit consent and processed strictly in accordance with the purposes communicated prior to such consent.

4. Why We Collect Personal Information

Personal information may be used for the following purposes:

• customer identification and communication;
• marketing and informational activities;
• processing requests from potential customers;
• fulfilling service or product orders.

The specific purpose of data processing is always defined in the relevant consent form.

We:

• do not process data for purposes beyond those explicitly stated;
• collect only data that is adequate, relevant, and limited to what is necessary.

5. How We Collect and Process Personal Information

PRICERIUM processes personal data in compliance with applicable laws, including GDPR requirements.

Key principles include:

• collection for explicit and legitimate purposes;
• no processing incompatible with those purposes;
• retention only for as long as legally or operationally required;
• application of appropriate technical and organizational security measures.

6. Use and Disclosure of Personal Information

Personal information is used internally within PRICERIUM exclusively for the purposes specified in the consent forms.

We do not:

• sell;
• rent;
• exchange personal information with third parties without explicit consent.

6.1 Legal Disclosure

We may disclose personal data if required by:

• law;
• regulation;
• court order.

Where legally permitted, you will be notified promptly of such disclosure.

6.2 Third-Party Service Providers

PRICERIUM may share personal information with trusted third-party providers (e.g., CRM or marketing platforms) under contractual obligations ensuring appropriate data protection.

6.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, personal information may be transferred to the acquiring entity.
You will be informed and retain the right to withdraw consent at any time.

7. Data Retention Policy

Personal information is retained only for as long as necessary to fulfill the purposes for which it was collected or as required by applicable law.

Once the retention period expires, data is securely deleted or anonymized.

8. International Data Transfers

If personal data is transferred outside the European Economic Area (EEA), PRICERIUM ensures appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission.

9. Data Security Measures

PRICERIUM applies industry-standard security measures, including technical and organizational controls, to protect personal information.

• Access to customer data is limited to authorized personnel only.
• Employees and contractors are bound by confidentiality obligations and internal security policies.

10. Your Rights: Access, Update, and Deletion

You may request to:

• access;
• correct;
• update;
• delete

your personal information by contacting us at:

marketing@pricerium.ai

We will respond within 10 calendar days of receiving your request.

11. Cookie Policy

PRICERIUM uses cookies and similar technologies to analyze Website usage and improve functionality.

Cookies are small data files stored on your device that help us:

• understand user behavior;
• analyze traffic;
• improve marketing effectiveness.

You may disable cookies through your browser settings.
Please note that disabling cookies may limit certain Website functionalities.

12. Updates to This Privacy Policy

PRICERIUM reserves the right to amend or update this Privacy Policy at any time.

• Updates become effective upon publication on the Website.
• In the case of material changes, notification may be sent via email.

Continued use of the Website or Services constitutes acceptance of the revised Privacy Policy.

13. Contact Information

For any questions or concerns regarding this Privacy Policy or the processing of personal data, please contact:

marketing@pricerium.ai

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